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Netsu Bar at Mandarin Oriental Jumeirah, Dubai — vaulted timber ceiling above the hand-painted kabuki mural and sake display, designed by LW Design Group

Bars & Restaurants · Interior Design

Netsu Bar

Dubai, United Arab Emirates · LW Dubai studio

Netsu Bar is a dedicated arrival and bar experience for the Netsu restaurant at Mandarin Oriental Jumeirah, Dubai, created by LW Design Group from the hotel’s former Lobby Lounge and Library. The brief was to build anticipation before the restaurant itself: the bar reads as a destination and a threshold, not as a continuation of the hotel corridor.

Netsu Bar was conceived as a transformation of the former Lobby Lounge and Library at Mandarin Oriental Jumeirah into a dedicated arrival and bar experience for the existing Netsu restaurant. The client’s ambition was to heighten the sense of anticipation from the very first step, creating a recognisable, atmospheric threshold that announces Netsu not as an extension of the hotel corridor, but as a destination in its own right.

What was the brief?

Mandarin Oriental Jumeirah asked LW Design Group to convert two existing hotel spaces — the Lobby Lounge and the Library — into a single dedicated arrival and bar experience serving the hotel’s established Netsu restaurant.

The operator’s stated ambition was to heighten anticipation from a guest’s first step. That set the central design problem: the space had to stop functioning as circulation and start functioning as threshold — recognisable as Netsu before a guest reaches Netsu.

How did LW approach it?
What did it achieve for the operator?

Gallery

Inside Netsu Bar

Netsu Bar, Dubai, United Arab Emirates — bars & restaurants by LW Design Group, photograph 1
Netsu Bar, Dubai, United Arab Emirates — bars & restaurants by LW Design Group, photograph 2
Netsu Bar, Dubai, United Arab Emirates — bars & restaurants by LW Design Group, photograph 3
Netsu Bar, Dubai, United Arab Emirates — bars & restaurants by LW Design Group, photograph 4
Netsu Bar, Dubai, United Arab Emirates — bars & restaurants by LW Design Group, photograph 5

Press & news

Netsu Bar in the News